指兩個或多個參與者共同創造某物的過程或結果。
商業與行銷
EN: The process where companies and customers jointly develop new products or services.
翻譯: 指企業與顧客共同開發新產品或服務的過程。
藝術與設計
EN: Collaborative artistic or design work produced by multiple creators.
翻譯: 指由多位創作者合作產出的藝術或設計作品。
策略與創新
EN: A strategic partnership where different organizations work together to create shared value or innovation.
翻譯: 指不同組織為創造共享價值或創新而建立的策略性合作關係。
社群與文化
EN: The collective creation of content, knowledge, or cultural artifacts within a community.
翻譯: 指在社群內集體創造內容、知識或文化產物的行為。
小提醒：注意「co-creation」強調的是平等、互惠的合作創造過程，而非單方面的委託或指導。
點擊下方的 US / UK 按鈕可播放發音。
Real-life Examples of "Co-creation" from YouTube Videos
暫無 YouTube 示例，重新生成該詞頁可自動補上 1 條。
1. the process of creating something together with others, especially customers or users
與他人（尤指顧客或用戶）共同創造某事物的過程
The company's new product was developed through co-creation with its most loyal customers.
這家公司的新產品是透過與其最忠實的顧客共同創造而開發出來的。
Co-creation workshops allow users to directly influence the design of the software they will use.
共同創造工作坊讓用戶能直接影響他們將使用的軟體設計。
2. a product, service, or piece of content that results from such a collaborative process
由此類協作過程產生的產品、服務或內容
This video game is a true co-creation, incorporating ideas from thousands of players during its beta phase.
這款電子遊戲是真正的共同創造產物，在測試階段就採納了數千名玩家的點子。
The marketing campaign was a successful co-creation between the brand and its online community.
這次行銷活動是品牌與其線上社群一次成功的共同創造。
3. a business or innovation strategy that involves stakeholders in the development process
一種讓利害關係人參與開發過程的商業或創新策略
Many tech companies now adopt co-creation as a core strategy to stay ahead of market trends.
許多科技公司現在採用共同創造作為核心策略，以保持領先市場趨勢。
The shift towards co-creation has changed how we think about product ownership and user input.
朝向共同創造的轉變，改變了我們對產品所有權和用戶投入的看法。
4. the shared experience and value generated when multiple parties contribute to an artistic or intellectual work
當多方對一件藝術或知識作品做出貢獻時，所產生的共享經驗與價值
The mural was more than just art; it was a co-creation that strengthened community bonds.
這幅壁畫不僅僅是藝術品；它是一次加強了社區連結的共同創造。
In open-source projects, the co-creation of knowledge is as important as the final software.
在開源專案中，知識的共同創造與最終的軟體同等重要。
| Pattern | Meaning | Example |
|---|---|---|
| co-creation + of + [something] | ...的共創 | The co-creation of this new product involved customers from the start. (這款新產品的共創從一開始就邀請了客戶參與。) |
| co-creation + between/with + [parties] | ...之間的共創 | This project is a successful co-creation between the brand and its community. (這個專案是品牌與其社群之間一次成功的共創。) |
| engage in + co-creation | 參與共創 | Our company actively engages in co-creation with users. (我們公司積極與使用者進行共創。) |
| a process of co-creation | 一個共創的過程 | The workshop was designed as a process of co-creation. (這場工作坊被設計為一個共創的過程。) |
| lead to/facilitate + co-creation | 促成/促進共創 | Open communication channels facilitate co-creation. (開放的溝通管道能促進共創。) |
EN:We co-create value with our customers through workshops.
翻譯:我們透過工作坊與客戶共同創造價值。
EN:Their business model is based on customer co-creation.
翻譯:他們的商業模式建立在客戶共同創造的基礎上。
EN:Artists and communities will co-create a mural for the festival.
翻譯:藝術家和社區將為這個節慶共同創作一幅壁畫。
記住 co-creation 是名詞，指事物或過程；co-create 是動詞，指執行動作，根據句子中需要的詞性正確選擇。
co-creation vs collaboration
co-creation 強調從零開始的共同創造，而 collaboration 泛指各種形式的合作。
co-creation vs co-production
co-creation 聚焦於前端的創意與設計階段，co-production 則側重後端的實際製造或執行階段。
co-creation vs crowdsourcing
co-creation 是深度、平等的共同創造過程，crowdsourcing 是向大眾徵集點子或勞力的單向任務分配。
在對話中引述或提及這個概念時，常會直接使用英文原詞，以確保精確性。 EN: We kept talking about co-creation in the meeting, but I'm still not sure how to start. 翻譯: 我們在會議上一直談論 co-creation，但我還是不確定該如何開始。
EN:I read an article that described co-creation as the future of product development.
翻譯:我讀到一篇文章，將 co-creation 描述為產品開發的未來。
為了強調合作、共同參與的性質，說話者可能會加重語氣或使用手勢。 EN: This isn't just feedback; it's actual co-creation with our users. 翻譯: 這不只是收集回饋；這是與我們用戶真正的 co-creation。
EN:The success of this project relies entirely on genuine co-creation.
翻譯:這個專案的成功完全依賴於真正的 co-creation。
在思考如何解釋或定義這個較新的商業術語時，說話者可能會出現停頓或使用填充詞。 EN: Our strategy is moving towards... um... co-creation, you know, involving customers early on. 翻譯: 我們的策略正朝著... 嗯... co-creation 的方向發展，你知道的，就是早期讓客戶參與進來。
EN:It's a process of — how should I put it — co-creation, where ideas come from both sides.
翻譯:這是一個——我該怎麼說呢——co-creation 的過程，點子來自雙方。
正式寫作注意：在學術論文、正式報告或官方文件中，建議首次出現時附上中文譯名（如「共創」）並加以解釋，後續可使用「co-creation」。避免在正式文體中過度依賴英文原詞而不加說明。
co-creation process
noun phrase
共同創造的過程
customer co-creation
noun phrase
客戶共同創造
foster co-creation
verb + noun
促進共同創造
platform for co-creation
noun phrase
共同創造的平台
spirit of co-creation
noun phrase
共同創造的精神
engage in co-creation
verb phrase
參與共同創造
value co-creation
noun phrase
價值共同創造
×We need more co-creations to solve this problem.
✓We need more co-creation to solve this problem.
"Co-creation" is primarily an uncountable noun referring to the process or concept. Using it in the plural form "co-creations" is uncommon and can sound unnatural. Use the singular form for the general activity.
×This product is a co-creation.
✓This product is the result of co-creation. / This is a co-created product.
While "a co-creation" is sometimes used, it can sound awkward. It's more natural to describe the product as the *result* of the co-creation process or to use the adjective "co-created".
×We co-creation a new marketing plan.
✓We engage in co-creation of a new marketing plan. / We co-create a new marketing plan.
"Co-creation" is a noun and cannot be used as a verb. The correct verb form is "co-create". Alternatively, use phrases like "engage in co-creation".
×The co-creation with our partner was successful.
✓The co-creation process with our partner was successful.
Using "co-creation" alone as the subject can be vague. It is often clearer to specify it as "the co-creation process", "the co-creation project", or "our co-creation effort" to make the sentence more precise.
×They are experts in customer co-creation.
✓They are experts in co-creation with customers.
While "customer co-creation" is sometimes used, the more standard and clear phrasing is "co-creation with customers" or "co-creation between the company and its customers". This avoids creating a compound noun that might be misinterpreted.