1. the business of creating and placing advertisements
製作和投放廣告的業務或行業
She works in advertising.
她在廣告業工作。
The advertising industry is very competitive.
廣告業競爭非常激烈。
Advertising Meaning（定義、用法、例句與發音）
advertising
noun
快速理解
What does "Advertising" mean?What are 2-3 core uses of "Advertising"?
指為了推廣產品、服務或觀念而進行的付費宣傳活動或產業。
- 1
活動
EN: the activity of promoting products or services to the public.
翻譯: 向公眾推廣產品或服務的活動。
- 2
產業
EN: the business or industry of creating and publishing advertisements.
翻譯: 創作和發布廣告的業務或產業。
- 3
廣告內容
EN: the advertisements themselves, as seen on TV, online, or in print.
翻譯: 廣告本身，如在電視、網路或印刷品上看到的內容。
小提醒：注意不可數名詞用法，通常不說 "an advertising" 或 "advertisings"。
發音（How to Pronounce "Advertising" in English）
How to pronounce "Advertising" in English?"Advertising" US vs UK pronunciation
點擊下方的 US / UK 按鈕可播放發音。
Real-life Examples of "Advertising" from YouTube Videos
Dalton Caldwell's Whale AMA
Y Combinator
“um. so if you find interesting ways to monetize via, I don't know, native advertising or directly being supported by the fans, those are pretty interesting to me”
(1 out of 21)
Definitions（定義）
What are the definitions of "Advertising"?How does "Advertising" change by context?
2. advertisements as a whole; the act of promoting a product or service
廣告的總稱；推廣產品或服務的行為
There is too much advertising on TV.
電視上的廣告太多了。
The company spends millions on advertising each year.
這家公司每年花費數百萬在廣告上。
3. the messages and techniques used to persuade people to buy something
用於說服人們購買某物的訊息和技巧
Some advertising can be very misleading.
有些廣告可能非常具有誤導性。
The clever advertising made the product an instant success.
巧妙的廣告宣傳讓該產品一炮而紅。
Grammar & Patterns（句型）
What are common sentence patterns for "Advertising"?How to make natural sentences with "Advertising"?
| Pattern | Meaning | Example |
|---|---|---|
| advertising + noun | 廣告（修飾名詞） | The company has a huge advertising budget. (這家公司有龐大的廣告預算。) |
| advertising + for + noun | 為…做廣告 | They are advertising for a new marketing director. (他們正在為新的行銷總監職位刊登廣告。) |
| advertising + on + noun (platform/media) | 在…上做廣告 | We are considering advertising on social media. (我們正在考慮在社交媒體上做廣告。) |
| advertising + that + clause | 廣告宣稱… | The advertising claims that the product works in minutes. (廣告宣稱該產品幾分鐘內就見效。) |
| noun + of advertising | …的廣告 | The ethics of advertising are often debated. (廣告的道德規範常被拿來辯論。) |
| get into advertising | 進入廣告業 | She decided to get into advertising after graduation. (她決定畢業後進入廣告業。) |
| work in advertising | 在廣告業工作 | He has worked in advertising for over a decade. (他在廣告業工作已超過十年。) |
用法說明
How is "Advertising" different from similar structures?What usage mistakes are common with "Advertising"?
advertising 與 advertisement 的區別
- advertising 是不可數名詞，泛指「廣告活動」或「廣告業」這個整體概念。
- advertisement 是可數名詞，指具體的「一則廣告」，例如電視上的一個廣告片段或報紙上的一則廣告。
- 談論產業、策略或抽象概念時，通常使用 advertising。
- 指具體的廣告實例時，則使用 advertisement (常縮寫為 ad)。 EN: She works in advertising. 翻譯: 她在廣告業工作。
EN:I saw an interesting advertisement on TV last night.
翻譯:我昨晚在電視上看到一則有趣的廣告。
EN:Digital advertising has changed how brands reach customers.
翻譯:數位廣告已經改變了品牌接觸顧客的方式。
EN:He placed an advertisement in the newspaper to sell his car.
翻譯:他在報紙上刊登了一則賣車的廣告。
總結建議
一般情況下，談論整體行業或概念用 advertising，指具體的廣告實例則用 advertisement 或 ad。
易混淆對比
What is the difference between "Advertising" and similar words?How to choose "Advertising" vs alternatives?
advertising vs publicity
「advertising」指付費的商業廣告宣傳；「publicity」則多指媒體報導、公眾關注等非付費的宣傳。
advertising vs marketing
「advertising」是付費的訊息傳播，屬於「marketing」的一環；「marketing」則涵蓋產品、價格、通路、推廣等整體策略。
advertising vs promotion
「advertising」是特定形式的付費宣傳；「promotion」是更廣泛的推廣活動，包含折扣、活動等。
口語用法
How is "Advertising" used in spoken English?What is the spoken vs formal difference for "Advertising"?
引述
在對話中，當引述或提及廣告產業、活動或概念時，常用此字。 EN: Honestly, the advertising for that new game is everywhere. 翻譯: 說真的，那款新遊戲的廣告到處都是。
EN:I saw their advertising and thought I'd give the product a try.
翻譯:我看到他們的廣告，就想說試試看那個產品。
語氣強調
與「all the」、「so much」等詞連用，強調廣告的無所不在或過量。 EN: I'm just tired of all the advertising on that streaming service now. 翻譯: 我現在只是受夠了那個串流服務上所有的廣告。
EN:There's so much political advertising this season, it's overwhelming.
翻譯:這個季節有太多政治廣告了，多到讓人受不了。
停頓填充
在思考或組織句子時，可能用「the advertising...」作為暫時的停頓點。 EN: The problem with the platform is... the advertising. It's too intrusive. 翻譯: 這個平台的問題是... 廣告。它太侵擾人了。
EN:What really bothers me is... the advertising. It never seems honest.
翻譯:真正困擾我的是... 廣告。它看起來從來都不誠實。
正式寫作注意：在學術或正式商業報告中，建議使用更精確的術語，如「advertisement (單則廣告)」、「advertising campaign (廣告活動)」或「marketing communications (行銷傳播)」，以區分具體概念與泛指的行業或活動。
常見短語
What common collocations use "Advertising"?What fixed phrases with "Advertising" should I remember?
advertising campaign
noun
廣告活動
digital advertising
noun
數位廣告
false advertising
noun
虛假廣告
advertising agency
noun
廣告公司；廣告代理商
advertising space
noun
廣告版面；廣告時段
targeted advertising
noun
定向廣告；目標式廣告
advertising revenue
noun
廣告收入
outdoor advertising
noun
戶外廣告
常見錯誤
What are common mistakes with "Advertising"?Which "Advertising" sentences look correct but are wrong?
×I saw an advertising on TV.
✓I saw an advertisement on TV.
「advertising」是不可數名詞，指廣告活動或行業整體。指單一則廣告時，應使用可數名詞「advertisement」或縮寫「ad」。
×She works in advertisement.
✓She works in advertising.
指從事廣告行業或廣告工作這個領域時，應使用不可數名詞「advertising」。「advertisement」通常指具體的廣告成品。
×The advertising of the new product was very success.
✓The advertising for the new product was very successful.
「advertising」後接介系詞「for」來表示「為...所做的廣告」，而非「of」。此外，應用形容詞「successful」修飾名詞，而非名詞「success」。
×We need to make more advertising.
✓We need to do more advertising. / We need to create more advertisements.
與「advertising」（廣告活動）搭配的動詞常用「do」或「conduct」。若指製作具體的廣告成品，則用「create」或「make advertisements」。
×I don't like the advertisings during the movie.
✓I don't like the advertisements during the movie.
「advertising」是不可數名詞，沒有複數形式。指多則具體廣告時，應使用「advertisements」。
×This is a good advertising idea.
✓This is a good advertising idea. / This is a good idea for an advertisement.
「advertising」作為名詞修飾語（形容詞用法）時是正確的，如「advertising agency」（廣告公司）、「advertising budget」（廣告預算）。但若要表達「一個廣告的點子」，更自然的說法是「an idea for an advertisement」。原句語法上可接受，但語意可能模糊。
詞形變化
What are the word forms of "Advertising"?What are tense/participle forms of "Advertising"?