指為達成特定目標而制定的全面性計畫或方法。
軍事策略
EN: a military strategy for winning the war
翻譯: 為贏得戰爭而制定的軍事策略
商業或競爭策略
EN: a business strategy to increase market share
翻譯: 為提高市場佔有率而制定的商業策略
個人處事方法
EN: a learning strategy for mastering a new language
翻譯: 為精通新語言而採用的學習策略
遊戲或競賽策略
EN: a chess strategy to outmaneuver the opponent
翻譯: 為智取對手而設計的西洋棋策略
小提醒：「strategy」指的是長遠、全面的「策略」或「戰略」，而「tactic」通常指為執行策略所採用的具體「戰術」或短期手段，兩者層級不同。
點擊下方的 US / UK 按鈕可播放發音。
Real-life Examples of "Strategy" from YouTube Videos
Most Startups Are Undercharging - Dalton Caldwell
Y Combinator
“and so. so that's one way that you know that you're in trouble is that your entire customer acquisition strategy is like: your product is way cheaper than everyone else's.”
1. a detailed plan for achieving success in situations such as war, politics, business, or competition
為在戰爭、政治、商業或競爭等情境中取得成功而制定的詳細計畫
The company developed a new marketing strategy to increase its market share.
該公司制定了一項新的行銷策略以增加其市場佔有率。
The general's brilliant strategy led to a decisive victory.
將軍的卓越戰略帶來了一場決定性的勝利。
2. the skill of planning and directing overall military operations or movements in a war or battle
在戰爭或戰役中規劃和指揮整體軍事行動或調動的技能
He studied military strategy at the academy.
他在軍事學院學習軍事戰略。
The book discusses the differences between strategy and tactics.
這本書討論了戰略與戰術之間的區別。
3. a plan of action or policy designed to achieve a major or overall aim
為達成主要或整體目標而設計的行動方案或政策
Our long-term strategy is to expand into the Asian market.
我們的長期策略是擴展到亞洲市場。
The government announced a new strategy for economic growth.
政府宣布了一項新的經濟增長策略。
4. a method or plan chosen to bring about a desired future, such as achievement of a goal or solution to a problem
為實現期望的未來（例如達成目標或解決問題）而選擇的方法或計畫
We need a clear exit strategy before we invest.
在我們投資之前，需要一個清晰的退出策略。
Her strategy for learning vocabulary involves using flashcards.
她學習詞彙的策略包括使用單字卡。
5. the art of planning and directing the whole operation of a campaign, business, or other activity
規劃和指導整個活動、業務或其他行動的藝術
Good business strategy requires understanding both your strengths and your competitors' weaknesses.
良好的商業策略需要了解自身的優勢和競爭對手的弱點。
The success of the project was largely due to effective strategy.
該專案的成功很大程度上歸功於有效的策略。
| Pattern | Meaning | Example |
|---|---|---|
| strategy + for + noun/gerund | 為…的策略 | The company developed a new strategy for market expansion. (公司為市場擴張制定了新策略。) |
| strategy + to + verb | 做…的策略 | Their main strategy is to reduce costs. (他們的主要策略是降低成本。) |
| strategy + of + noun/gerund | …的策略 | The strategy of aggressive advertising paid off. (激進的廣告策略奏效了。) |
| adopt/implement a strategy | 採用/實施策略 | We decided to adopt a different strategy. (我們決定採用不同的策略。) |
| devise/formulate a strategy | 設計/制定策略 | The team spent weeks formulating a winning strategy. (團隊花了數週時間制定致勝策略。) |
| a strategy + that + clause | 一個…的策略 | We need a strategy that addresses long-term sustainability. (我們需要一個能解決長期永續性的策略。) |
EN:We need a strategy to reduce operational costs by 15% next quarter.
翻譯:我們需要一個策略，以在下個季度將營運成本降低15%。
EN:Her strategy for learning Chinese involves watching dramas and keeping a diary.
翻譯:她學習中文的策略包括看戲劇和寫日記。
EN:His strategy to win the competition focuses on innovation and speed.
翻譯:他為了贏得比賽而制定的策略著重於創新與速度。
一般情況下兩者皆可，若強調具體目標或目的，使用 strategy to do 更為精準。
strategy vs plan
「Strategy」強調達成長期目標的整體方針與競爭優勢；「plan」則指具體、詳細的行動步驟與安排。
strategy vs tactic
「Strategy」是達成整體目標的藍圖；「tactic」是為實現策略而採取的具體手段或短期行動。
strategy vs approach
「Strategy」是經過深思熟慮、有系統的長期計畫；「approach」泛指處理問題或任務的通用方式或態度。
在對話中，當引述或提及他人提出的策略時，常會用「strategy」這個字。 EN: So, the strategy he suggested was to focus on the local market first. 翻譯: 所以，他建議的策略是先專注於本地市場。
EN:Her strategy, as she put it, is "adapt or die."
翻譯:用她的話來說，她的策略就是「適者生存」。
在口語中，會透過重音或停頓來強調「strategy」，以凸顯其重要性或表達不確定性。 EN: We need a proper strategy before we spend any more money. 翻譯: 在我們花更多錢之前，我們需要一個「像樣」的策略。
EN:Is that really the best strategy for the long term?
翻譯:這真的是長遠來看最好的策略嗎？
在組織思緒或尋找合適詞語時，「strategy」有時會作為一個填充詞，後面再接上更精確的說明或修正。 EN: Our approach... well, our strategy, I should say, is still evolving. 翻譯: 我們的方法…嗯，應該說我們的策略，還在發展中。
EN:The plan—or the overall strategy—needs more input from the sales team.
翻譯:這個計劃—或者說整體策略—需要銷售團隊提供更多意見。
正式寫作注意：在正式報告或學術寫作中，應避免將「strategy」用作填充詞或帶有過多口語強調的用法。建議使用更精確、結構化的表述，例如直接定義「The primary strategy involves...」或「Three key strategies were implemented...」。
business strategy
noun + strategy
商業策略
develop a strategy
verb + a strategy
制定策略
implement a strategy
verb + a strategy
實施策略
exit strategy
strategy + noun
退出策略
long-term strategy
adjective + strategy
長期策略
game strategy
noun + strategy
遊戲策略
key strategy
adjective + strategy
關鍵策略
overall strategy
adjective + strategy
整體策略
×We need to develop a new strategies.
✓We need to develop a new strategy.
"Strategy" 作為可數名詞，單數形式前用 "a"，複數形式 "strategies" 前不用 "a"。
×What is your strategy of increasing sales?
✓What is your strategy for increasing sales?
表達「為了達成某目的的策略」時，應使用介系詞 "for"，而非 "of"。
×Their main strategy was to offer a discount that day.
✓Their main tactic was to offer a discount that day.
"Strategy" 指整體、長期的計畫或方針；"tactic" 指為達成策略而採取的具體、短期行動。例句中的折扣是具體行動，通常用 "tactic"。
×Our strategy are working well.
✓Our strategy is working well.
"Strategy" 是單數名詞，其後的動詞應使用單數形式 "is"。
×The game requires careful strategy and good teamwork.
✓The game requires careful strategy and good teamwork. (This is actually correct. The mistake is thinking it's always countable.)
"Strategy" 也可作為不可數名詞，泛指「策略性思考或規劃」的概念，前面不加 "a" 且沒有複數形式。例句原句正確，此條目旨在澄清學習者可能誤以為此處必須用複數。
×We need to change our stratigy.
✓We need to change our strategy.
常見拼字錯誤，將 "strategy" 誤拼為 "stratigy"。正確拼寫為 "strategy"。